Viewers tuning in during São Paulo’s Formula 1 weekend could also catch a trip to Vice City. A GTA 6 commercial aired on Globo on Saturday, November 7, with viewers sharing recordings on social media.
The roughly 30-second advertisement combines scenes of Jason, Lucia and action across Leonida, bringing the game’s launch campaign to Brazilian broadcast television.
Vice City comes to television
One recording shows the advertisement playing on a television above a computer desk. Another captures Globo SP’s broadcast more clearly, showing the sequence through to its closing shot.
The commercial features chases, vehicles and landscapes from the game before displaying the release date. Its final moments show the GTA 6 logo alongside a PS5 and a DualSense controller, with prominent PlayStation branding.
A busy sporting weekend
The broadcast took place during the São Paulo Grand Prix weekend at Interlagos. Globo’s event schedule included qualifying at 3 p.m. on Saturday and the race at 2 p.m. on Sunday, both Brasília time.
For fans used to finding game updates on their phones, it offered a different setting. Jason and Lucia appeared during a television advertising break, reaching an audience also following motorsport.
GTA 6 is scheduled for release on November 19, 2026, for PlayStation 5 and Xbox Series X|S.
